Model I Courses & Activities(with Chinese Language Training)
Schedule:

 29 th Jul : Welcome Ceremony, Dinner

 First
 Week
 30/7-3/8

 Mon 8£º00-12£º00am

 Chinese Course

    14£º00-16£º00pm

 Chinese Folk £¬ Modern Culture

 Tue 8£º00-12£º00am

 Chinese Course

    14£º00-16£º00pm

 Theme¡ªAutomobile Industry
 Topic: China ' Auto Industry Development
        Volkswagen's Development in China
 Presenter: Volkswagen Marketing Manager

 Wed 8£º00-12£º00am

 Chinese Course

    14£º00-16£º00pm

 Company Visiting£ºHyundai Motor

 Thus 8£º00-12£º00am

 Chinese Course

                  pm

/

 Fri 8£º00-16£º00am

 Cultural activities £º The Great Wall, Ming Tombs

 Second Week
 6/8-10/8

 Mon 8£º00-12£º00am

 Chinese Course

 14£º00-16£º00pm

 Lecture£ºProvided by professors from PKU or Tsinghua
          Univ.

 Tue 8£º00-12£º00am

 Chinese Course

    14£º00-16£º00pm

 Theme¡ªIT Industry
 Topic: Current Situation and Development Trends of
        China's Software Outsourcing Service
 Presenter£ºBeyondSoft Sourcing Director

 Wed 8£º00-12£º00am

 Chinese Course

    14£º00-16£º00pm.

 Company Visiting £º Enterprises in Zhong Guan Cun
                     Software Park

 Thus 8£º00-12£º00am

 Chinese Course

     13£º30-17£º00pm

 Cultural activities £º The Palace Museum

 Fri 8£º00-12£º00am

 Chinese Course

Third Week

13/8-17/8

 Mon 8£º00-12£º00am

 Chinese Course

    14£º00-16£º00pm

 Lecture £º Provided by professors from PKU or Tsinghua
            Univ.

 Tue 8£º00-12£º00am

 Chinese Course

    14£º00-16£º00pm

 Theme¡ª China 's Agriculture
 Topic: China 's Agricultural Development Strategy and
        the Problems
 Presenter £º Director of Fisheries Division, Ministry of
              Agriculture

 Wed 8£º00-12£º00am

 Chinese Course

    14£º00-16£º00pm.

 Company Visiting £º Shun Xing Nong Ye or Yan Jing Beer

 Thus 8£º00-12£º00am

 Chinese Course

     13£º30-17£º00pm

 Cul Cultural activities:
 Te Temple of Heaven ,Hongqiao Market

 Fri 8£º00-12£º00am

 Chinese Course

 Fourth Week
 20/8-24/8

 Mon 8£º00-12£º00am.

 Chinese Course

    14£º00-16£º00pm.

 Lecture£ºProvided by professors from PKU or Tsinghua
          Univ.

 Tue 8£º00-12£º00am.

 Chinese Course

    14£º00-16£º00pm.

 Theme¡ªTelecom Industry /Lenovo £¨Choose one topic only £©
Topic1: Development of China 's ICT Industry
Presenter: A well-known cell phone manufacturer's
           marketing manager
Topic2: Lenovo's International Route
Presenter: Lenovo Group Vice President

 Wed 8£º00-12£º00am

 Chinese Course

    14£º00-16 00pm

 Company Visiting: Nokia or Lenovo

Thus 8£º00-12£º00am

 Chinese Course

    13£º30-17£º00pm

 Cultural activities: Summer Palace

 Fri 8£º00-11£º30am

 Chinese Course

    12£º00-14£º00pm

 Closing luncheon

Note:
1¡¢Morning: Four Hours Chinese Course
2¡¢Afternoon: Expert Talks,Trade Talks,Company Visiting,Cultural Activities
   Expert Talks: Chinese folk (once),Modern Culture (once)Economics lecture (three times)
   Trade Talks: Trade Talks £¨ Auto ¡¢ IT ¡¢ Telecom¡¢Agriculture£©,Selected from the
                following topics

 Topic1(Auto Industry)
 Presenter:

 China'Auto Industry Development
 Volkswagen's Development in China
 Volkswagen's Marketing Manager

 Topic2 £¨Agriculture£©
 Presenter:

 China 's Agricultural Development Strategy and the Problems
 Director of Fisheries Division, Ministry of Agriculture

 Topic3 £¨IT Software£©
 Presenter:

Current Situation and Development Trends of China's Software Outsourcing Service

China 's software outsourcing market continues to grow at a
high speed. In 2005 the size of the market reached 920 million U.S. dollars, increasing 45.3% compared to the 633 million U.S. dollars in 2004. It is perceived that by 2010, China 's software outsourcing market will reach 7.028 billion U.S. dollars, accounting for 8.4% of global software outsourcing market, with an average annual compound growth rate of 50.2%. Software outsourcing business has become a new growth point in the development of the software industry.
BeyondSoft Sourcing Director

 Topic4(IT Industry)
 Presenter:

 Lenovo's International Route/Intellectual Property
 Lenovo Group Vice President

 Topic5(ICT Industry)
 Presenter:

 Development of China 's Telecom Industry
 A well-known cell phone manufacturer's marketing manager

Company Visiting: Four times £¬ Selected from the following companies

 Hyundai Motor

It is showed that China will become the world's largest automobile market within decades. In 2000 Hyundai Motor launched its ¡° China 's Headquarter¡±, focusing on exploring China 's market. In 2002 Hyundai Motor and Beijing Automobile Industry Co., ltd established a joint venture¡ªBeijing Hyundai, with support from the government.

 Shun Xing Nong Ye

Shun Xing Nong Ye is the first agricultural listed company in Beijing , registered capital of 304.15 million Yuan and has seven branches and five holding subsidiaries. The company's main business falls into the fields of food crops, economic crops, vegetables, fruits, fruit and vegetable cultivation, processing and sales; liquor production and sales; meat processing and sales; agricultural technology development and technological services. Shun Xin Nong Ye is the largest production base for safe pork.

 YanJing Beer

Beijing Yanjing Beer Group Corporation, with its quality beer and first class beverage products has developed itself from the former Yanjing Brewery to the present day group of companies categorized by the state. The corporation was started in 1980. In 1997, it completed the shareholding system restructuring and pooled fund to establish Beijing Yanjing Beer Co., Ltd, pumping vitality into the enterprise. The whole corporation covers an area of 2,220,000 M2 with total assets reaching RMB6.0 billion yuan, of which the intangible assets are RMB4.569 billion yuan. There are now 20,000 employees, of whom almost 3,800 are engineers and technicians. Yanjing Beer Group Corporation produced 1.41 million-ton beer in 2000. It is the largest beer manufacturer and one of the one hundred largest drink manufacturers in China . It has been selected as one of the five hundred industrial enterprises with the best economic benefit all over China and one of China 's top one hundred enterprises for years in succession. Yanjing Beer Group Corporation ranks first in total output and profit payment and tax turnover in China 's beer industry.

 Enterprises in Zhongguancun
 Software Park

If Zhongguancun is regarded as China 's version of Silicon Valley, then Zhongguancun Software Park (zPark) would be China 's Stanford Science Park . Located right in the heart of a well-established high-tech community, zPark was founded for the sole purpose of the promotion and commercialization of computer related innovation.

In only five short years, this park has already gained international recognition, attracting more than 120 cutting-edge domestic and international companies. Sponsored by both the National Ministry of Information Industry and Beijing;s municipal government , zPark is committed to serve as a ¡°Golden Bridge,¡± promoting internationalization with China's IT industry and equipping international companies with the abilities and resources necessary to succeed in China's markets.

 Lenovo Group

Lenovo is an innovative, international technology company formed as a result of the acquisition by the Lenovo Group of the IBM Personal Computing Division.

Lenovo is a global company with executive offices in Raleigh , North Carolina , USA , Beijing , China , and Singapore . Its principal operations are in Beijing , China , and Raleigh , North Carolina , USA , with an enterprise sales organization worldwide. The company employs more than 19,000 people worldwide.

As a global leader in the PC market, it develops, manufactures and markets cutting-edge, reliable, high-quality PC products and value-added professional services that provide customers around the world with smarter ways to be productive and competitive.

 Huaqi Information Digital
 Technology Co., Ltd

Established in 1993, Beijing Huaqi Information Digital Technology Co., Ltd. is a high-tech company headquartered in Beijing 's zhong guan cun (a technology hub, known as "the Silicon Valley of China¡±). As a leading domestic manufacturer in fields of portable storage, digital products and self-assembling products, Huaqi always treats the development of national IT industry as its own responsibility. It engages in R&D, promotion and service of computer software and hardware products. Aigo portable storage products, monitors, digital products, computer cases and optomagnetic products have become flagship representatives and extensively welcomed by consumers.

 Nokia or Sony Ericsson

 Cell phone Manufactories

Cultural Activities: The Great Wall ¡¢ Ming Tombs ¡¢ The Palace Museum ¡¢ Temple of Heaven ¡¢ Summer Palace ¡¢ Hongqiao Market

3,Chinese Home Visit: Understand Chinese people's daily life; learn how to make Jiaozi and so on.

Fee:

Tuition Fee £¨ € £©

Cultural Activities £¨ € £©

Others £¨ € £©

Accommodation £¨ € £©

Total £¨ € £©

660

120

10

338

1128

Note:
Tuition Fee: Language Training ¡¢ Expert Talks ¡¢ Enterprises Talks ¡¢ Company Visiting
Cultural Activities: Touring ¡¢ Chinese Home Visit
Others: Airport Transportation, Training materials.
Accommodation: PKU Shaoyuan or hotels nearby PKU £¬ two person per room.
Duration: 29 Days.

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